Let’s say that you’re the executive of a direct sales company. You’ve been working perilously to establish your company as a trustworthy and decent option for your target demographics yet things aren’t working out as you planned. Quarterly sales are down and you’re not sure if you can sustain any more financial losses. You’ve heard nothing but praise from others regarding your products, adhere to ethical standards and yet something is still wrong. The next day you see how well your company is represented on Google, only to find that 5 out of the top 10 search results are unflattering. You suddenly realize that it is because of your unfavorable online reputation that your direct sales business is floundering.
There is a negative stigma typically associated with direct sales companies, that while not necessarily true, makes customers feel very skeptical with regards to their services. These companies are more reliant on acquiring a positive online reputation than most. Negative results from search engines, particularly those that appear on the first page, only increase the urgency for these companies to take action. It is for these very reasons that direct sales companies who have come under duress should employ our services. We deal with everybody from Fortune 500 companies and their CEO’s to Mom and pop businesses that need our services and have found that we are the best at what we do when it comes to getting the job done in a timely manner.
Why is a direct sales company’s online reputation so hard to maintain? For one, they tend to employ a great deal of people whose sole objective is to sell their products to customers. Ever hear the phrase “you’re only as strong as your weakest link?” Well, that couldn’t be truer than in the direct sales industry. If just one of their representatives uses the wrong tactics to acquire sales – maybe they are too pushy or try to manipulate customers into making purchases – the whole company can suffer. There is nothing holding back the disgruntled customer from going online and posting a malicious attack, defacing the good reputation of the company.
Now imagine if that employee were let go. In the name of retribution, he or she might post defamatory remarks about their former employee on their blog. Within a short period of time, the direct sales company’s reputation will begin to spiral downward.
Until recently there was little one could do about this. Recognizing the high demand for online reputation services, we used our industry experience and technical know-how to step forward and help restore the reputation of business maligned by online negativity.
How much money do you think you’re losing due to a bad online reputation? Thousands? Millions? It’s probably more than you thought. We will help you reestablish trust with your customers by first eliminating the sources of negativity from front page search engine results on popular sites like Google, Bing and Yahoo. We will then populate the Internet with positive listings in relation to your business and products. You’ll begin to see the effects of our services almost immediately and will be glad that you invested in the future prosperity of your company. Contact Profile Defenders today by using the form to the right or you can call 202-709-6571 and let us help you use the Internet to your advantage.