Online Reputation – Benefits of Having Good and Clean Publicity
Online reputation is something that every business should take priority of. Once a business or a company’s name is being tarnished by a single negative publicity everything will then follow such as the drop of sales, and slowly losing money at the end. But this does not happen only if you have a good online reputation.
The following are the benefits of having good and clean publicity:
1. It increases a business’ online exposure.
One good and free way to increase a business online exposure is to have a lot of good publicity. This does not mean you need to pay someone to do the marketing, writing press releases and submitting them to different websites but rather be proactive by working with companies like Profile Defenders
Good and clean publicity also happens when a blog, a company, or another website is talking about your company saying nothing but positive things and nothing negative, then this is something that is worth reading and supporting for.
Plus it is all for free, leading to an increase in your online exposure, print media, and the like.
2. There is a direct effect on the sales.
Since people will be reading the good stuff about your company, it is but likely to follow that sales do increase which will be beneficial for the entire company. Simply, it helps put in more money in the companies pocket because a positive image online = more business.
3. More customers will start to come in.
If you want 10,000 customers a month and have a negative article that appears as soon as your company is googled than forget about ever achieving this goal because the first place somebody goes to is Google when they hear your companies name.
4. Profits will start to sink in.
It has been the goal of any business to get the highest ROI (return on investment) on capital invested. Slowly, you will see the profits begin to sink in in few months or years of operation if you have negative reviews. One way to level this up and speed the process of having huge profits is to have loads of good publicity going on directly pointing to your business. Good publicity is free and it does not take a minute or two to do the entire process. For sure, in no time, profits will definitely start to get in, making the business owners richer and richer as the days pass by.
Eliminating Negative Publicity – Do It Yourself or Hire An Expert?
Whether you have an online business of any kind or a brick and mortar business, it is highly recommended to keep up a good standing and never tarnish the entire business with negative issues or publicity. There are many great businesses who lose tons of customers because they haven’t removed their negative online publicity.
There are some instances that these bad reviews can not be avoided no matter how reputable your business is and this can lead to further damage (financially) to the business itself. Therefore, it is highly recommended to fix the situation either DIY (do it yourself) style or hire an expert to eliminate negative publicity.
The following will give you an idea as to the difference between doing it on your own and hiring an expert.
DIY or Do It Yourself Style
Hire An Expert
It is clearly stated and shown by the information as enumerated above that both do have their strong and weak points. At the end of the day, it all boils down on your preference whether to go and do it on your own because your company is tight on a budget or hire an expert to ensure total success. Either of the two will definitely be something worth pondering about. However, when it comes to quality and technical know-how, it would be best to go for an expert. At least, an expert like Profile Defenders knows what he is doing and he can apply several techniques in order to fight back bad publicity and eliminate it totally.
Online Reputation – It Is All About The SEO Game
Do you feel frustrated that here you are with a fancy and professional looking website and you are beaten up with an odd looking blog that promotes negative things about your business or the product you are selling? For sure, you have been thinking about what to do with the situation and if you can eliminate that blog out from the blogsphere!
You need a firm that knows Online reputation management SEO like Profile Defenders.
You can not simply get a magic wand and eliminate that blog from Google and from the variety of search engines that have crawled into that blogpage that talked about how nasty and bad your customer service is. The key to eradicating such horrible bad publicity about your product or company is through beating that blog when it comes to the number one spot of various search engines.
Yes, it is all about SEO! Imagine if you can push that blog to go from top 1 down to #1,000th in Google’s rank, for sure nobody would ever bother to visit the site ranked at 1,000th. But the problem is how are you going to push a particular blog or website to go at the bottom and get sandboxed without being noticed that it is you who is doing it? It is quite simple – hiring the best SEO expert out there who can do a good job on pushing away that webpage away from #1 down to 1,000 without leaving a trace.
We have extensive experience evaporating ripoff reports, consumer affair reviews, yelp hatred, and topix articles. While it is not an easy task and an inexperienced firm would have no idea to honestly say they know what they are doing.
Now, the challenge is to get hold of a SEO expert who is super good in pushing those websites or blogs giving out bad publicity about your business. It might cost you money but hey if it’s your online reputation at stake here, it is all worth every penny spent.